Myenergi — Leading the charge in renewables and sustainability

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Studio

Package

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Rebrand

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Seed

Industry
Energy
Deliverables
Strategy, Branding, Product Design, Website Design, Development, Animation, Video
Backed By
Energy Impact Partners (EIP), HSBC, Innovate UK, Sir Terry Leahy, Bill Currie
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Myenergi is a smart charging company driving the future of renewable energy. After two years of rapid growth, their brand no longer reflected the ambition or pace of the company. They asked Noir to re-energise their identity, build a stronger emotional link between customer and product, and help them communicate their mission with clarity and impact. The rebrand captures Myenergi’s position at the forefront of the renewables industry, with a new logo, packaging system, and website built for scale.

We recognised that Myenergi was more than just an electric charging company, they are shaping a movement for real environmental change. The new brand expresses this mission with a bold visual language inspired by flow and electrical charge. The bolt becomes a symbol of continuous energy and momentum, igniting action within the community to accelerate green adoption. Alongside this, we designed and developed a custom e-commerce platform with a clean, intuitive experience, built to educate, inspire, and make sustainable energy solutions accessible to all.